Apple shares eight close-up Holi-themed photographs as it shows iPhone camera prowess

Photographer Dhruvin S, captured the images who was commissioned by the Cupertino company to click a set of images to celebrate the festival with photos featuring the colours of Holi which were shared on the company’s Instagram page.In an attempt to connect with customers, many technology companies like Apple are competing to celebrate cultural events and festivals. Apple celebrated Black History Month across the world and featured several Black-owned businesses, developers, entertainment and gaming apps, and social justice apps last month. This time it posted a set of images celebrating the festival of Holi over the weekend.