Substack now lets you follow writers before subscribing to them

Illustration by The Verge

Substack now lets you follow writers, offering a way for you to keep tabs on what a writer is doing without having to subscribe to their newsletter. When you follow a writer, “you can stay up to date with what they’re reading, liking, publishing, and subscribing to — through the Notes feed and on their profiles,” Substack says in a blog post.

Substack is perhaps best known as a newsletter platform where writers can make money from getting people to sign up for paid subscriptions. But the platform has also been dabbling with more traditional social networking features such as its tweet-like Notes, and a follow button feels like Substack stepping even more toes into the social networking waters.

The company stresses that follows, which...

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